Select the stage with more fit with your business:
Startup with a functional MVP, but with no paying customers and/or revenue.
Up to R$ 150k investment in 2 rounds for up to 12% in equity.
The first round is R$ 50k and the startups gives 8% in equity. The company can decide to apply for a follow-on investment of R$ 100k delivering up more 4%. Our board of investors decide if the startup is elegible for the follow-on or not.
Startup with paying customers/revenue and/or with previous investment.
Up to R$ 250k investment in 2 rounds for up to 12% in equity.
The first round is R$ 150k and the startups gives 8% in equity. The company can decide to apply for a follow-on investment of R$ 100k delivering up more 4%. Our board of investors decide if the startup is elegible for the follow-on or not.
Send your application explaining the key points of your business. We will analyse the market, the competitors, the business model and the team in first instance. It’s very important to fulfill the form with clear information, data based (if needed) and lean writing (too long applications are bad).
We’ll schedule an interview to know the startup team. We’ll ask about the market, the growth strategy, why the startup is looking for investment and what it’s innovative about the product.
After understanding the startup potential, we’ll connect you to one of our investors to do another interview. This investor will have large experience in your market and/or business model, so he/she can talk with the team with property.
We’ll choose up to 20 companies to attend our bootcamp. Basically, we execute 4 rounds of speed mentoring with our group of investors. It’s a presential stage of our proccess and it is organized in 2 cities: Porto Alegre (RS) and Sao Paulo (SP), both in Brazil. The key objective of this stage is to understand how the team work with suggestions and how deep is the entrepreneurs’ knowledge about the market and the product.
The finalists will do a pitch for us in Porto Alegre. After the presentations, we prepare a moment of networking with our group of investors, so the startup (even if it is not selected) can access new business partners, clients or mentors. After this moment, we’ll decide up to 4 startups to receive WOW’s investment.